Mâytown
Tagline
2023

Creative Director: Colin Tran, Hiep H
Designer: Madeline
Project Manager: Chii Nguyen

Showcase photographed by Viet Ngo Hoang
Stylist: Madeline
Assistant: Mai Phan Anh Duc

Photo courtersy of Mâytown


Mâytown is a playground that embraces and nurtures children’s playfulness and limitless creativity. At an age ruled by curiosity and imagination not yet spoiled by the real world, kids are amazing artists with unexpected and out-of-this-world ideas. Keeping that idea in mind, Mâytown was created as a space for children to express themselves freely without fear or judgment. Here, the sky is the limit.
Mâytown values diversity, differences, and uniqueness. The word Mây (meaning cloud in Vietnamese) gives off a soft and protected feeling, thus highlighting that this is a safe environment for the kids to be creative and imaginative. We carefully researched and worked together to develop a brand language that speaks to the diverse, comfortable, exciting, and playful spirit of Mâytown.